CTV Report

CTV Report

Ad-Supported Streaming Will Continue Growing in 2025

By Frankie Karrer
May 31, 2024

Ad-Supported Streaming Will Continue Growing in 2025

CTV Report

Viewers Name Netflix and Amazon As the Top Draws for a Streaming Bundle

By Frankie Karrer
May 23, 2024

Viewers Name Netflix and Amazon As the Top Draws for a Streaming Bundle

CTV Report

Subscriptions Will Drive Around Two-Thirds of 2024 Streaming Revenue in the US.

By Frankie Karrer
May 17, 2024

Subscriptions Will Drive Around Two-Thirds of 2024 Streaming Revenue in the US.

CTV Report

The Biggest News Out of Upfronts and NewFronts 2024

By Frankie Karrer
May 9, 2024

The Biggest News Out of Upfronts and NewFronts 2024

CTV Report

27% of Marketers Are Upping Their TV and Streaming Upfront Spend

By Frankie Karrer
May 2, 2024

27% of Marketers Are Upping Their TV and Streaming Upfront Spend

CTV Report

More Americans Use CTVs Than Watch Linear TV or Use Social Media

By Frankie Karrer
April 25, 2024

More Americans Use CTVs Than Watch Linear TV or Use Social Media

CTV Report

Younger Demographics Find CTV Ads More Relevant Than Linear Ads

By Frankie Karrer
April 4, 2024

Younger Demographics Find CTV Ads More Relevant Than Linear Ads

CTV Report

US CTV Ad Spend Projected To Grow 16.2% in 2024

By Frankie Karrer
March 29, 2024

US CTV Ad Spend Projected To Grow 16.2% in 2024