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MNTN Research Peeks

A poll for marketers, about marketers

We’re all about data and polls here. Especially those that help shed light on this crazy world we call marketing.

Help us steer the conversation on this month’s topic. No lengthy forms to fill out, no contact info to provide. Just share your thoughts and we’ll include them in our in-depth report.

Which scary movie villain would be the best spokesperson for your brand? *

Chucky
Freddy Krueger
Ghostface
Jason Voorhees
Jigsaw
Michael Myers
M3GAN
Pennywise
Other: Please specify

Other *

Horror movies aside, marketing has its own monsters — what’s your pick for the worst campaign killer? *

Slashed budgets ✂️
Constantly changing direction 😥
Social media backlash 😵‍💫
Last minute campaign changes 👻
Tracking the wrong metrics 👿
Poor campaign optimization 🤡
Not enough ad creative assets on hand ☠️
Other: Please specify

Other *

How are you making sure that your Q4 campaigns are more treat, less trick? Tell us where you’re at with your Q4 campaign planning.

We’re in the ideation phase.
We’ve finished ideating, and are developing ad creative, confirming budgets, etc.
It's test-and-learn time for our creative themes and messaging.
Already making the most of the quarter and have launched/ are about to launch our upper-funnel holiday campaigns.
Other: Please specify

Other

MNTN Research

MNTN Research was created to provide in-depth analysis of the streaming television and media landscape. As the name suggests, we are an organization within MNTN with a mission to offer first- and third-party research for educational purposes. No sales pitch or promotional nudge—just facts and figures.

Research Areas

Advertiser Trends
Consumer Insights
Ad Creative Analysis

About

Interested in a subject we haven’t yet covered? Let us know—we are eager to explore the areas that matter most to our readers.

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