Ad Creative Analysis

Data-driven insights on Connected TV and video advertising formats.

Your 2026 Guide to Summer CTV Creative

By Frankie Karrer
May 15, 2026

Your 2026 Guide to Summer CTV Creative

52% of Streaming Subscribers Would Pay Extra To Avoid Repeat Ads

By Frankie Karrer
May 8, 2026

52% of Streaming Subscribers Would Pay Extra To Avoid Repeat Ads

Your 2026 Guide to Father’s Day Creative

By Frankie Karrer
April 16, 2026

Your 2026 Guide to Father’s Day Creative

Your 2026 Guide to Mother’s Day Creative Best Practices

By Frankie Karrer
March 4, 2026

Your 2026 Guide to Mother’s Day Creative Best Practices

All the Consumer TV Ad Engagement and Sentiment Numbers You Need To Know

By Frankie Karrer
April 29, 2025

All the Consumer TV Ad Engagement and Sentiment Numbers You Need To Know

All the NFL Streaming TV and CTV Advertising Numbers You Need To Know

By Frankie Karrer
February 10, 2025

All the NFL Streaming TV and CTV Advertising Numbers You Need To Know

All the Q4 Streaming TV and CTV Advertising Numbers You Need To Know

By Frankie Karrer
December 26, 2024

All the Q4 Streaming TV and CTV Advertising Numbers You Need To Know

The Right Context and Tone in CTV Ads Can Boost Brand Impact by 82%

By Frankie Karrer
October 4, 2024

The Right Context and Tone in CTV Ads Can Boost Brand Impact by 82%