Ad Creative Analysis

Analysis

5 Ways to Win Gen Z’s Hearts with CTV Ad Creative

By Jacob Trussell
May 18, 2023

Analysis

The Key to CTV Success Could Already Exist in Your Social Video Strategy

By Jacob Trussell
May 3, 2023

Analysis

Breaking Through the (C)TV Creative Barrier Has Never Been More Affordable

By Jacob Trussell
April 27, 2023

Research Digest

Why ‘Wow. Right. Now’ Should Be Top of Mind in CTV Ads

By Melissa Yap
April 13, 2023

Analysis

How Connected TV Creative Can Benefit from Testing on TikTok

By Jacob Trussell
March 31, 2023

Research Digest

Building Strong Memory Structures in Your Connected TV Ad

By Melissa Yap
March 22, 2023

Explainer

Integrating AI into the (Ad) Creative Process

By Jacob Trussell
March 22, 2023

Research Digest

Thinking Long Term With Connected TV Ads

By Melissa Yap
March 6, 2023