LiveReply to This Month’s Poll

MNTN Research Peeks

Step 1/2

What’s the most effective TV ad you’ve ever seen, and why?

Share your thoughts and see how they compare with other marketers’ answers.

Which brand ran the ad?

Why was it so effective?

Step 2/2

Insights will be shared in our in-depth report

We'll collect every answer, analyze them all, and share the results.

Send me the finished report and other key findings.
I'd like to request a demo for MNTN Performance TV as well.
If we like your answer, we may quote you. Check this box if you do not want your name published in the report.

Thank you for sharing your thoughts with us!

You’ve helped us shed light on what makes marketers tick. We look forward to sharing the results with you.

You also requested a demo, so what happens next?

An expert from MNTN will be in touch with you shortly to discuss next steps.

Ad Creative Analysis

Data-driven insights on Connected TV and video advertising formats.

Analysis

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Research Digest

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Research Digest

How the CTV Environment Impacts the Four P’s of Creativity

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Analysis

Connecting the Dots Between Emotions and Ad Creative

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Analysis

Work Smarter, Not Harder, with 4 Low-Cost Ad Creative Solutions

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Research Digest

High-Level to Hyperlocal: How Challenger Brands Should Approach Their Connected TV Creative Strategy

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Research Digest

Ad Length Impact on Attention is Minimal, But Content Tips the Scales

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Analysis

Cannes You Dig It? An Analysis of 2022 Cannes Lions Winners

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