As political advertisers begin to ramp up their campaigns for the 2022 election cycle, it’s time to take a look at how they are shifting their budgets to better reach prospective voters. With midterms fast approaching, political advertisers are making...

May 27, 2022

SVOD still reigns supreme in the CTV space, but with AVOD audiences on the rise, advertisers are presented with an opportunity to reach a valuable consumer group. As more and more users turn to Connected TV to watch TV content,...

May 16, 2022