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Brand Familiarity Drives Back-to-School Purchasing

By Cat Hausler
September 1, 2022

MNTN Research

MNTN Research was created to provide in-depth analysis of the streaming television and media landscape. As the name suggests, we are an organization within MNTN with a mission to offer first- and third-party research for educational purposes. No sales pitch or promotional nudge—just facts and figures.

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Advertiser Trends
Consumer Insights
Ad Creative Analysis

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