Advertiser Trends
Insight into the statistics and trends shaping streaming television advertising.
CTV Report
Digital Live Sports Audiences Are Projected To Grow 5.8% in 2026
By Frankie Karrer
January 23, 2026
CTV Report
Two-Thirds of U.S. Viewers Will Watch TV With a Second Screen in 2026
By Frankie Karrer
January 16, 2026
Research Digest
Unwrapping Black Friday Cyber Monday 2025 for Advertisers on CTV
By Melissa Yap
December 17, 2025