Analysis

Analysis

Small and Medium Businesses are Riding the Economic Tides

By Isabel Greenfield
August 1, 2022

Analysis

Cannes You Dig It? An Analysis of 2022 Cannes Lions Winners

By Jacob Trussell
July 14, 2022

Analysis

Storytelling is a Vital Piece of the Ad Puzzle

By Jacob Trussell
June 30, 2022

Analysis

Brand Safety Drives Stronger Performance Outcomes on TV

By Melissa Yap
May 13, 2022

Analysis

Early Adoption Phase Ends for CTV Advertisers As Budgets Ramp

By Stephen Graveman
May 10, 2022

Analysis

Why CTV Ad Spend is Increasing Faster Than Projected

By Stephen Graveman
April 29, 2022

Analysis

Number of Talent in TV Ads Can Positively Influence Overall Ad Performance

By Melissa Yap
April 16, 2022

Analysis

Shorter TV Ads Drive More Site Visits, But Longer Ads Fuel Conversions

By Melissa Yap
April 16, 2022