CTV Report

CTV Report

66% of U.S. TV Viewers Prefer Ad-Supported Streaming Services

By Frankie Karrer
January 17, 2025

CTV Report

CTV Ad Spend Will Grow to $46.89 Billion by 2028

By Frankie Karrer
January 10, 2025

CTV Report

53% of Marketers Say CTV Is More ‘Brand-Safe’ Than Social

By Frankie Karrer
December 20, 2024

CTV Report

Ad Impressions on FAST Platforms Increased 38% YoY in Q3 2024

By Frankie Karrer
December 13, 2024

CTV Report

Almost 80% of Streaming Viewers Are Loving What They Watch

By Frankie Karrer
November 22, 2024

CTV Report

Connected TV Is on the Rise — and Brands Know It

By Frankie Karrer
November 15, 2024

CTV Report

Linear Ad Prices Drop for 62% of Returning TV Shows

By Frankie Karrer
November 8, 2024

CTV Report

More Than Half of Streaming Viewers Subscribe to AVOD

By Frankie Karrer
October 31, 2024